We are the largest
multi-brand hotel operator
in South America

Eduardo began his career in the consumer goods industry, working for Nestlé Beverage Company in the United States and for Procter & Gamble in Sao Paulo, in the Supply Chain and Sales areas respectively. Later on, he joined A.T.Kearney where he worked for six years as a consultant for companies in the consumer and services sector in multiple projects handling strategy and operations. Afterwards, turned to the telecom sector during the privatization of Telebrás. Working for Claro, he was initially responsible for the Value-Added Services/Data unit and later for the merger of the carriers BCP Telecomunicações (Sao Paulo City) and Tess (São Paulo, Countryside). He also co-led the development and launch of the brand Claro nationwide, in charge of Claro’s São Paulo unit and Claro Empresas. Giestas was also the CEO of Equifax in Brazil and Marketing and Sales Vice President for Time4Fun, Latin America’s largest live entertainment company. His first experience in the hospitality industry was in Costa do Sauípe as the CEO and member of the board of directors for five years. He was also the responsible for the recovery and selling of the business. Afterwards, Giestas joined Laureate International Universities, the world’s largest college education group, initially as the CEO of Universidade Anhembi Morumbi and BSP. Later on, he led the merger process of the newly acquired FMU, creating the Laureate São Paulo unit, a group representing the highest financial results in the whole group. Since January 2017, he has been Atlantica Hotels International CEO. Eduardo Giestas is a business manager and holds a bachelor’s degree from George Washington University, in Washington D.C. (USA).

Guilherme Martini holds a degree in Business Administration from Fundação Getúlio Vargas, in Sao Paulo. With a successful career in Marketing and Sales, Guilherme started his career at Procter & Gamble, in the Trade Marketing and Commercial areas. Later, he branched out into the services sector. Initially acting as a consultant for A.T. Kearney and afterwards working for over 7 years with Claro Telecommunications, he actively took part in the setting up of the company’s operations in Brazil with a focus on Marketing and Sales, in the state of São Paulo. Mr. Martini was also part of the Time4 Fun team, the largest live entertainment company in the country, as the Marketing Director. In 2009, he entered the hospitality sector as the Chief Marketing Officer at Costa do Sauípe, where he played a decisive role in the commercial recovery of the company. In 2012, he became CEO of the company, actively participating in its selling process. In 2017, he joined Atlantica Hospitality International as Vice President of Operations, responsible for investors’ relations for over 170 hotels throughout the country. In 2022, he also took over the Sales and Marketing areas, becoming Vice President of Operations, Sales, and Marketing.

With a successful career in Finance and Strategy, Flavia has always focused her efforts in the services sector, starting her career at American Express. Later, she worked at Grupo Algar and subsequently took over the Finance, Controllership, Supply Chain, Strategy and IT departments at AVIVA (Grupo Algar’s Tourism Branch). Over that period, she actively took part in the restructuring process of AVIVA, which became one of the most solid and renowned companies in the sector. She led the acquisition process for the Costa do Sauípe project. In 2018, she joined Atlantica Hotels as Vice President of the Personnel, Finance and Legal departments. She has a degree in Business Administration from Universidade Federal de Uberlândia, with a graduate degree in Planning and Economics and an MBA in Finance from FGV and other courses from MIT and Harvard.

With a solid career in ​​tourism and hospitality, Ricardo Bluvol has over 20 years of experience in the sector. He started his career at IHG, later migrating to the electronic distribution sector, and becoming responsible for the commercial area of ​​Pegasus Solutions, the world leader in electronic distribution at the time. In 2001, working for Atlantica Hotels, Mr. Bluvol actively collaborated to upgrade Atlantica, then a regional player with only 6 hotels, to one of Latin America’s the top hotel groups. As an expert in the commercial area, Mr.Bluvol worked in several segments of the company, starting his career at the ​​implementation area, where he was responsible for the launch of more than 60 new projects. Mr. Bluvol was in charge of structuring and leading the sales chain, marketing and revenue management teams, where he worked for over 15 years. In 2014, he became Vice President of Development and M&A, being also responsible for the institutional relationship with the controllers of the brand: Choice Hotels, Radisson Hotel Group, Hilton Worldwide and Wyndham Hotels & Resorts. Ricardo Bluvol has a degree in hospitality from Faculdade Renascença and an MBA in Business Management from ESPM.